Internet Business Report

Do You Know What Billionaire Maker
Trained & Mentors All of The Following
Internet Experts & Gurus?

Once a top marketer, with major corporate clients, commented he liked to “give people a heachache”.

What he meant by that is that to market something well, you often have to solve a need or a problem for people.

And sometimes you have to TELL people that they have a problem, before you can offer to fix it for them.

This is something that most people trying to market a product don’t understand or forget.

You need to be able to explain ot your prospect HOW your product is going to benefit them
and what PROBLEM they have that your product fills.

If you need to understand and sympathize with your prospects about how the problem they have, relate to it yourself and show you understand. Now some TOP marketers go into melodramatic details about how awful it is to be in their shoes, and how terrible the marketer felt when they had that problem, too. (It works for billion dollar clients)

Then, what do you know, they then comes up with *the answer to the problem*

Now, personally, I just can’t lay it on quite that thick, but then again they sell a lot of stuff that way! Ever seen a TV commerical?

Back in the 80’s there was a mail order company called DAC, they had been doing poorly until they brought a new marketer on board who quickly became one of their top executives.

They essentially sold electronics, but he had a way of personally describing how much he loved and used each product and how he benefited from using it personally and even more ways that you would as a buyer.

He would talk about him using it, his wife, his daughters, whomever, then what incredible need it filled for you.

He knew how to make a reader fall in love with EVERY product in the catalog. He also skyrocketed the company’s success.

I used to love to just read the catalog for his descriptions.

What you need to undestand is the importance of relating to you your prospect and being able to understand what need you are filling for them and be able to emotionally present how you can fill it. It is that emotion that you evoke that sells your product, not the features of it, no matter how great.

I have found that the most successful people are those that are passionate about what they offer, and love and believe in their product, because they bring that to their prospects, and turn them quickly into customers.

Remember though it isn’t what YOU think about your product, but what solution does it fill for your potential customer.

If you are not sure, write down a list of the key features of your product, then think about how each feature BENEFITS your prospect, then TELL THEM.

This will work with both your own products and affiliate products.

If you are into affiliate marketing, you will absolutely blow away your competition by RELATING to your customer and SHOWING them how you fill their need. Many companies do a poor job of explaining their products, even is sales letters , and most affiliates…well the few good ones are called “super affiliates” for a reason.

In the future we are going to talk more about writing your own pre-sales or sales letter for your prospects for affiliate products, as well as many other important tips.

But until then, remember…

“Give them a headache and then sell them aspirin”

It’s at the core of many successful ad campaigns.

Think about it. What “headcaches” exist in your market,
and what is your is your “pain relieving offer”?

to your YOUR Success!

Jeffrey